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Junior Associate Brand Manager

at Company Confidential

Posted: 11/1/2018
Job Status: Full Time
Job Reference #: 727742

Job Description

The Job Window is hiring a Junior Associate Brand Manager on behalf of our client, a Joliet area firm responsible for executing B2C marketing strategy within designated retail marketing campaigns throughout the Joliet area.  As a Junior Associate Brand Manager, you will be expected to execute a variety of projects with minimal direction and support others on more complex projects.  You’ll be developing and executing plans to promote our client’s satellite TV services among target audiences during their in-store marketing campaigns.  You’ll be working in approved retail locations to drive brand awareness, improve perceptions of our client’s local brands, and encourage deeper customer engagement.  As a Junior Associate Brand Manager, you’ll also be working closely with our client’s Consumer Marketing & Sales team on their direct response consumer sales acquisition and customer retention programs.

In this role, you will:

  • Execute local B2C marketing campaigns in big-box retail locations.
  • Manage B2C brand positioning focused on improving brand awareness/perceptions and maximizing consumer membership acquisition and retention.
  • Manage local B2C marketing budget.
  • Manage relationships with consumers.
  • Work in partnership across departments to ensure the organization’s brand message is consistently distributed across multiple channels in order to meet consumer revenue volume goals and brand perception objectives.
  • Conduct campaign/promotion analysis, and communicate marketing results and effectiveness to senior management.